- Identification and analysis of potential new compounds for the dietary supplement industry
- Analysis of existing and new products and ideas on the market (product screening)
- Development of scientific arguments to support sales of nutrients and supplements
- Analysis and identification of scientific studies, summary of simple messages for sales support
- Creation of scientific networks to independent supporters and local opinion leaders
- Writing articles in magazines and books about the meaning and usage of nutrients
- Writing consumer understandable books about nutrition and target groups
- Editor of the German nutritional magazine “Vitalstoffe”
- Working closely with producers of nutritional raw materials
- Trade fairs and conferences on the subject of nutrition and health
- Network to raw material suppliers, researchers, media, publishers, customers, organizations
- Visiting of customers and presenting new products, ideas, technologies and concepts
- Assistance in the development of marketing strategies, key markets, key accounts
- Training of sales teams, customer groups, such as studio owners, pharmacists, doctors …
- Creation of brochures, presentations and other promotional materials on nutrients and products
- Giving presentations to customers, exhibitions, seminars and conferences
- Cooperation with organizations, publishers, authors, and journalists, contract manufacturers
- Help in developing proactive PR and crisis PR campaigns
- Development of Co-Marketing strategies, differentiation from competition, customer reliability
- Analysis of product portfolios, development of ideas to complement existing product portfolios
- Joint visits of companies, organizations etc. and presenting new raw materials and product ideas
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